Van Leeuwen is Handing Out Free Ice Cream in NYC This Weekend

In celebrating of its new ice cream bars, Van Leeuwen is handing out bars for free in Union Square and Domino Park.

By Melissa Wickes March 19, 2021

This Saturday and Sunday, stop by Union Square or Domino Park for a free (yep, you read that right) Van Leeuwen Ice Cream bar. The cult-favorite ice cream brand just launched its own line of six ice cream bars, featuring three vegan and three dairy flavors. The Van Leeuwen truck will be parked in both locations this weekend while supplies last.

Visit Union Square on Saturday from 12-5pm and Domino Park on Sunday from 12-5pm for your free ice cream bar.

The bars are now available in six flavors—Vanilla Caramel Swirl, Toffee Brown Sugar, Raspberry Cheesecake, Vanilla Wildberry Swirl, Brown Sugar Honeycomb, and Triple Chocolate Swirl.

"We haven't been this excited about a product launch since we introduced our vegan line eight years ago - ice cream bars have long been a dream for us at Van Leeuwen," said Ben Van Leeuwen, co-founder and CEO of Van Leeuwen. "We've spent the past 12 months perfecting every element and we are blown away by what we have been able to create. Our six ice cream bar creations feature the ice cream and vegan ice cream our customers know and love, enrobed with thick, custom blended, high-quality fair trade chocolate and crunchy coatings that create an entirely new Van Leeuwen experience. They aren't keto, low fat, or sugar free. But they taste good and will make you happy!"

You can purchase Van Leeuwen Ice Cream Bars in 4-packs on the online store for nationwide shipping. They are also available at select NYC grocery stores like Whole Foods.